CHERRiSH YOUR HEALTH
CHALLENGE
Being recognized in the competitive beverage market is no easy feat. But Action Mary immediately embraced the opportunity when CHERRiSH approached us to raise awareness for their line of tart cherry juice beverages.
Action
“CHERRiSH Your Health” became the rallying cry for exciting the media and consumers around the many health benefits of CHERRiSH tart cherry juice, including improved muscle recovery, decreased inflammation, and higher quality of sleep. Our strategic messaging for the CHERRiSH brand led our media outreach, management of social media platforms, website design, and creation of marketing materials.
IMpact
The media drank it up, with product features in Livestrong, Active, Triathlete, BevNet, and Food Navigator. The messaging also drove conversations about the benefits of tart cherry juice in Runner’s World, Men’s Health, Woman’s Day, Well + Good, Bustle, Health.com, Oxygen
